understand that a public service announcement (PSA) is an advertisement for the benefit of the public and the purpose can be to raise awareness
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understand that an author’s viewpoint refers to a bias or subjectivity toward the subject
understand persuasive language and connotations convey viewpoint
understand that all media messages are intentionally constructed to impact a specific audience
understand that evidence is fact and a valid inference is the interpretation of fact
understand use of persuasive language and connotations to convey viewpoint