Skip to main content
2 Downloads

Is This Greenwashing?

Grade Level Grades 6-8
Resource Type Lesson Plan
Standards Alignment
State-specific

Share

Share On Facebook
Share On Twitter
Share On Pinterest
Share On LinkedIn
Email

About
Resources
Standards
Reviews

This lesson introduces the concept of greenwashing, or "the process of conveying a false impression or providing misleading information about how a company's products are more environmentally sound." (investopedia.com)

Students learn about greenwashing, watch a series of videos, and write a paragraph arguing if an advertisement is greenwashing or not. 

Step 1 - Inquire: Students watch and discuss ExxonMobil's advertisement called "What Carbon Capture Can Do."

Step 2 - Investigate: Students watch a video describing greenwashing and answer guiding questions.

Step 3 - Inspire: Students watch a series of videos from various companies. Students select one video and write a claim-evidence-reasoning paragraph arguing if the video is an example of greenwashing or not.

Standards

Write arguments to support claims with clear reasons and relevant evidence.
Analyze the purpose of information presented in diverse media and formats (e.g., visually, quantitatively, orally) and evaluate the motives (e.g., social, commercial, political) behind its presentation.

Reviews

Write A Review!

Be the first to submit a review!

More from this Contributor

Lesson

How Does Your Garden Grow?

Lesson Plan | Grades K-2

Lesson

Los Animales y el Clima

Lesson Plan | Grades K-3

Lesson

Save the Sea Turtles!

Lesson Plan | Grades K-2

Lesson

Reduce, Reuse, Recycle, Repeat!

Lesson Plan | Grades K-2

Lesson

Take It to the Forest

Lesson Plan | Grades K-2

Lesson

Gaming and Climate Change

Lesson Plan | Grades 9-12